Yahoo Real Estate, the nation’s #2 real estate search portal, launched a redesign today.
The site, which has adopted a much more muted color palette (lots of earth tones), offers up a new dynamic search results page and much larger photos in its listing pages (see Inman News story). It’s a decent catchup effort but still [...]
Microsoft launches a $44.6 Billion unsolicited bid to acquire Yahoo.
Let’s assume for a moment that the deal will stick (and it certainly sounds like it’s farther along than we think) – what does it mean for online real estate?
First and foremost, it likely means consolidation at the top of the real estate portals as the [...]
There have been numerous rumblings over the last week that suggest that Yahoo is planning to lay off hundreds of employees in an attempt to shed some weight and boost its profitability. Now the New York Times is reporting it, suggesting the announcement could come at the end of the month.
So how is this going [...]
Yahoo! Finance is the online Goliath in the financial news space. Netratings puts its December page views at over 600 million, more than twice its closest competitor, MSN Money. (Source: 24/7 Wall St.: Yahoo! Finance Beats The Competition)
Last week, they retooled the site and added a number of new content options. CNET reported that these [...]
Yahoo! Search Marketing rolled out its new advertising platform, dubbed Panama, today.
The biggest leap forward with Panama is that Yahoo has greatly simplified the process of signing up and purchasing CPC advertising on its properties. This is great news for all marketers.
Panama basically boils down the process to down to five simple steps, which means [...]
A recent post on real estate 2.x stirs up the old question about Zillow’s business model once again. According to an anonymous commenter on that site (who lays out a lengthly calculation) “every man woman and child on earth must visit Zillow 2.0 times EACH per year” in order for Zillow to be profitable enough [...]
Dustin Luther over Rain City Guide has posted the replies to a series of community-generated questions asked about Yahoo! Real Estate.
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With the launch of Yahoo! Real Estate’s new home page this week, the online real estate search space is heating up again. I’m interested in what the real estate community and readers of this blog think about all the new options for home shoppers out there.So, I’ve posted a new poll on my site, which [...]
Yahoo launched a redesign of its Real Estate page today, incorporating a new map search interface, an IDX feed and historical market data from Zillow. The new site site also more deeply integrates Zillow’s Zestimate charts into all of their real estate classifieds.
First impressions are, this is a very nice effort. It’s a clean, simple [...]
