Judge a man by his questions rather than by his answers. – Voltaire
I’m a big fan of engaging consumers online and answering their questions as a marketing strategy (see Impart your Wisdom with Answers). It’s not a new strategy, not particularly inventive, but it is effective.
Really, it’s win-win all around. For consumers they get what [...]
[Ed. Note] Kelly Roark, of the real estate search site Trulia.com, joins FOREM as a contributing author today.
2.0 is everywhere now…Web 2.0, Real Estate 2.0…heck, I’m thinking about reinventing myself into Kelly 2.0.
So what about Agent 2.0? Whatever you call them, many of us know, manage or provide marketing support to Agent 2.0s—and not [...]
by skypecaptain
Recently I received a tip that someone was spamming Trulia Voices with advertisements for Realtor.com. The allegations which are detailed on this page were basically that a user was repeatedly responding to individual queries with short answers that provided links back to Realtor.com (you can see all the answers on their profile). The Voices [...]
Pete Flint of Trulia.com
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Inman News names the finalists for the 2007 Innovator Awards. For more on some of the nominees’ accomplishments, read:
Coldwell Banker
Coldwell Banker Opens Office in Second Life
Foxtons
Foxtons Imports Audioshows to USA
Google Street View
Next Generation Virtual Tours
John L. Scott
John L. Scott breaks the mold
The Evolution of Map Based Searches
Point2NLS
Point2Homes Thinks Inside the Box
Trulia Voices
Trulia Finds Its Voice
vFlyer
vFlyers [...]
