WellcomeMat, the real estate video tour platform, released a new version of their software today. Rudy from sellsius and I had a chance to preview their new release this morning.
The new WellcomeMat refocuses the site around the idea of channels, and now allows anyone to create their own real estate channel. The new channel manager [...]
The Chicago Tribune did a nice summary of the use of video in selling real estate today and called me for comment. I think it came out pretty well. You can read the whole article here - Sellers shoot for YouTube hits.
Some other mentioned in the article; WellcomeMat and MLPodcast (though not by name - [...]
What I love about blogging is sometimes the real gems I find come from the comments readers place on my posts.
In my recent post on video podcasting, I speculated how a raw “video river” of a broker’s or agent’s listings doesn’t really serve consumer’s needs very well and that for video podcasting (’vodcasting’) to be [...]
RealLiving hooked up with MLPodcast today to provide video podcasting services to all of its agents. (You can read the full release at Mike’s Corner).
Coincidentally, Realtor Magazine also named video or video podcasts as one of their hot marketing trends in their 2007 List Issue which came out today.
Finally, the idea must be gaining steam [...]
The Wellcomemat Blog just posted a behind the scenes look at Doug Heddings‘ (of True Gotham fame) video shoot. Doug’s presentation is one of my favorite examples of how to show a property online.
Watch how they put it together.
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Turnhere, the California based video production company announced today that it has signed a deal with the California Association of Realtors (CAR) to provide video production services to CAR’s membership.
Exact details on the nature of this deal are unclear; I’m not sure whether it’s an exclusive supplier relationship, a discount on services to CAR members [...]
Local media sites are in the fight of their lives for relevancy right now. Both newspaper and TV stations are scrapping it out for local online audiences and the advertising revenue that those eyeballs can generate.
A new report released today from Borrell Associates (Executive Summary is a free PDF download) reveals that, strangely, print media [...]
