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	<title>Future of Real Estate Marketing &#187; fundrace</title>
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		<title>Real Estate 2.0 and Election 2008</title>
		<link>http://www.futureofrealestatemarketing.com/2008/06/10/real-estate-20-and-election-2008/</link>
		<comments>http://www.futureofrealestatemarketing.com/2008/06/10/real-estate-20-and-election-2008/#comments</comments>
		<pubDate>Tue, 10 Jun 2008 20:03:19 +0000</pubDate>
		<dc:creator>Joel Burslem</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[election 2008]]></category>
		<category><![CDATA[fundrace]]></category>
		<category><![CDATA[real estate 2.0]]></category>

		<guid isPermaLink="false">http://www.futureofrealestatemarketing.com/real-estate-20-and-election-2008</guid>
		<description><![CDATA[
			
				
			
		

Photo by ekeisari
Two years ago, when Zillow launched, it was a thrill to pull up your neighbors&#8217; (or boss&#8217;) house on the site and see how much their house was worth.
It&#8217;s still insightful, it just might not be so much fun anymore (see NAR lowers 2008 price forecast).
And while there are still complaints over the [...]<hr /><strong>REAL ESTATE AGENTS GET FREE ADVERTISING</strong> by being one of the first to rate a neighborhood. Market yourself LOCALLY online. <a href="http://nabewise.com/inman" target="_blank">Share your knowledge and get free advertising on NabeWise.com today!</a><hr />]]></description>
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<p><a href="http://flickr.com/photos/ekeisari/459119376/"><img src="http://farm1.static.flickr.com/215/459119376_db258b6fa5_m.jpg" border="0" alt="" /></a></p>
<p>Photo by <a href="http://flickr.com/photos/ekeisari/">ekeisari</a></p>
<p>Two years ago, when Zillow launched, it was a thrill to pull up your neighbors&#8217; (or boss&#8217;) house on the site and see how much their house was worth.</p>
<p>It&#8217;s still insightful, it just might not be so much fun anymore (see <a href="http://www.inman.com/news/2008/06/10/nar-lowers-2008-price-forecast">NAR lowers 2008 price forecast</a>).</p>
<p>And while there are still complaints over the accuracy of Zillow&#8217;s estimates &#8212; the company itself refers to them only as &#8220;starting points&#8221; &#8212; the Zestimates are still arguably the most compelling feature on the site.</p>
<p>In the same way that Zillow brought transparency to home values, <a href="http://fundrace.huffingtonpost.com/">Fundrace</a> is bringing it to campaign donations in this election year. The site (which first launched in 2004) has now been swallowed up by mega-news site <a href="http://www.huffingtonpost.com/">The Huffington Post</a>.</p>
<p>On Fundrace, you can search by <a href="http://fundrace.huffingtonpost.com/neighbors.php?type=city&#038;city=Portland&#038;search=Search">city</a> or zip code and see the results mapped onto a Google Map. You can see to whom and how much your neighbors have been contributing to political campaigns.</p>
<p><script type='text/javascript' src='http://fundrace.huffingtonpost.com/widget/?w=tabbed_lite.php'></script></p>
<p>Frankly, it&#8217;s a little creepy, but I guess it&#8217;s all public information.</p>
<p>You can also search by company to see how their employees break out. So, of course, my curiosity got the better of me and I had to start looking at the real estate category&#8230;</p>
<p>Like <a href="http://fundrace.huffingtonpost.com/neighbors.php?type=emp&amp;employer=zillow&amp;search=Search">Zillow</a>.</p>
<p>What else did I find? It seems are <a href="http://fundrace.huffingtonpost.com/neighbors.php?type=occ&amp;occ=real+estate+agent&amp;search=Search">real estate agents</a> are overwhelmingly pro-Democrat.</p>
<blockquote><p>$291,388 from 305 people to Republicans<br />
$499,047 from 522 people to Democrats</p></blockquote>
<p>How about NAR?</p>
<p><a href="http://fundrace.huffingtonpost.com/neighbors.php?type=emp&amp;employer=national+association+of+realtors&amp;search=Search">NAR Campaign Donors</a></p>
<blockquote><p>$750 from 2 people to Republicans<br />
$6,850 from 8 people to Democrats</p></blockquote>
<p>And the big brands?</p>
<p><a href="http://fundrace.huffingtonpost.com/neighbors.php?type=emp&amp;employer=realogy&amp;search=Search">Realogy Campaign Donors</a></p>
<blockquote><p>$0 to Republicans<br />
$521 from 2 people to Democrats</p></blockquote>
<p><a href="http://fundrace.huffingtonpost.com/neighbors.php?type=emp&amp;employer=Coldwell+Banker&amp;search=Search">Coldwell Banker Campaign Donors</a></p>
<blockquote><p>$131,672 from 138 people to Republicans<br />
$294,329 from 302 people to Democrats</p></blockquote>
<p><a href="http://fundrace.huffingtonpost.com/neighbors.php?type=emp&amp;employer=keller+williams&amp;search=Search">Keller/Williams Campaign Donors</a></p>
<blockquote><p>$11,101 from 12 people to Republicans<br />
$24,523 from 30 people to Democrats</p></blockquote>
<p><a href="http://fundrace.huffingtonpost.com/neighbors.php?type=emp&amp;employer=RE%2FMax&amp;search=Search">RE/Max Campaign Donors</a></p>
<blockquote><p>$5,156 from 14 people to Republicans<br />
$26,348 from 41 people to Democrats</p></blockquote>
<p><a href="http://fundrace.huffingtonpost.com/neighbors.php?type=emp&amp;employer=Century+21&amp;search=Search">C21 Campaign Donors</a></p>
<blockquote><p>$40,475 from 32 people to Republicans<br />
$29,503 from 39 people to Democrats</p></blockquote>
<p>It gets more interesting the deeper you dig &#8211; but I think I&#8217;m just going to stop right now.</p>
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