Social Media Marketing Institute launches today
Two well known real estate bloggers have launched a new training program for real estate professionals.
Jeff Turner and Bill Lublin have announced the creation of the new Social Media Marketing Institute (SMMI) and now offer a new designation to Realtors; Certified Social Media Marketer (CSM). The course is designed “to educate business professionals in the effective and responsible use of Social Media to generate business through permission-based marketing.”
Both instructors certainly have the chops to pull this off; Jeff is better known as the founder and president of the virtual tour company Real Estate Shows. He is a deep thinker and true pioneer in the social media space – you can follow him on Twitter (@respres) and on his blog Turner’s Perspective.
Bill is the CEO of a Century 21 affiliate in Phildelphia; you can read him on MOVEPHILLY blog, on Twitter (@billlublin) and is an active contributor to AgentGenius.
For more on the SMMI, read today’s Inman News article.
Other social media/online marketing resources:
If you enjoyed this post, make sure you subscribe to my RSS feed!
Make sure to follow Inman News on Twitter too!







Alan Underkofler | Apr 17, 2009 | Reply
I am sure this will be a huge benefit to the real estate world! Many things can give agents the edge but Social Media used right can be huge!
Matt Gentile | Apr 27, 2009 | Reply
This is outstanding. I’m sure we will have much to talk about with regard to our recent announcement – Century 21 today announced http://twurl.nl/fnq5sd the launch of its new social media platform C21 Communities http://twurl.nl/aayd8f.
Best Regards,
Matt Gentile, Director, PR
Century 21 Real Estate LLC
foreclosure expert | Apr 29, 2009 | Reply
The course designed by Social Media Marketing Institute will surprisingly enhance the job opportunities of the young professionals as well as it will be beneficial for the age old and experienced real estate agents.
Blair | Aug 13, 2009 | Reply
Great article Joel!
I wanted to let you know about TweetLister.com, a fast-growing tool for posting, managing, scheduling and searching real estate listings on Twitter. We just announced our Version 2 release, featuring enhancements that add tremendous value and marketing power for all its users. The service remains a free, fast, simple, user-friendly way to place your real estate listings on Twitter, and enhancements transform the service into a versatile, full-featured, must-have tool for marketing any property.
The website is located at http://www.tweetlister.com.
Version 2 features are: Enhanced Listing Details, including more photos, more property features, personalized links to your website, and more; Broker/Owner Profile Information and Dedicated Listings Pages, including a page with your bio and all your listings; Associate Multiple Twitter Accounts with one TweetLister Account, so you can post properties for different regions, or different types of properties, or individual brokers to their own Twitter accounts; New Search Features, so you can now search by City or Neighborhood, State, Country, Keyword and Minimum and Maximum Price; and the ability to Add Listings in Bulk, a custom service.
I hope you will take a look at the site and consider mentioning it on your blog!
Michael Searles Social Media Channel | Mar 15, 2010 | Reply
I see it is soon to be 12 months since the posting of this article by Joel Burslem.
If ‘one day is a long time in politics’ then twelve months is mega-lifetime online!
I have stumbled upon this post after reading about the March 2010 Social Media Plus Summit at which Bill Lublin is a keynote speaker.
I have a link at my social media channel accessible via the website link accompanying this comment.