Century 21 released the results of a recent market research study today (see Inman News) that shows that they are “the best-known name in the business”.
Full results below:
“Please tell me which real estate agencies you have ever seen or heard of?”
CENTURY 21: 97%
RE/MAX: 93%
Coldwell Banker: 89%
Prudential: 75%
ERA: 51%
GMAC: 38%
Keller Williams: 33%
Weichert : 18%
Realty Executives: 14%
The [...]
I got my beta invite to PlayStation Home last night. Home, for those of you who don’t have a PS3, is Sony’s attempt to create a 3D environment where gamers can congregate and connect with each other. Much like Second Life, Home lets you create an Avatar, sets you up with you an apartment and [...]
Got a map based real estate site? Vancouver-based lat49 lets you monetize that asset with its geo-targeted advertising network.
It’s pretty simple really, as a publisher you simply sign up to join their network, incorporate their API and then begin earning ad revenue passively. Think of it like Google Adsense for maps.
It raises the possibility for [...]
This week Redfin shuttered its hyperlocal Sweet Digs blogs in San Francisco, Boston, San Diego and Orange County.
Sweet Digs Seattle is still alive but it looks like it has turned into a more traditional brokerage blog; now just advertising Redfin’s new listings and open houses.
Sweet Digs was initially founded to replicate the formula pioneered by [...]
photo by paulhitz
A weak dollar and fire sale prices have all led to strong interest in US real estate market by foreign buyers.
Whether it’s Russian oil billionaires in Manhattan, Asian buyers on the West Coast or Canadians seeking warmer climes in Phoenix, international investors are eying US properties these days and US Realtors are perking [...]
Over the last couple of weeks we’ve seen a handful of companies launch real estate search tools for the iPhone, but Canadian company Utopria is the first out of the gates to take the listing flyer and single property web site and bring it onto the mobile platform.
I gotta say. I love this thing.
Here’s how [...]
Google Insights for Search is a fantastic new tool that allows you to dig into Google’s search volume patterns to find trends.
While I think there are a lot of ways you can use this tool (see agentgenius.com), I think that for most marketers the geographic breakdowns will be one of the most interesting - mainly [...]
Yahoo! Inc., just released the results of a study they did on how the Internet influences home buyers and sellers and specifically how it influences consumers when it comes to selecting a real estate agent.
No great surprises in the results (which were tabulated from a survey of 500 participants)… Yahoo’s found that… Yes… the Internet [...]
Moo is one of my very favorite online printing companies. In fact, the first time I went to Inman’s Real Estate Connect (see Help Plan My Trip to Inman Connect NYC) I carried with me in my pocket a handful of Moo’s MiniCards with me that had my blog URL and contact information on it.
For [...]
What Does the Real Estate Brand of the Future Look Like? by Joel Burslem on Monday, October 8, 2007
The news that Realogy Corporation is going to license Better Homes and Gardens magazine’s brand to launch a new brokerage got me thinking again once again about what the real estate brands of the future are going to [...]
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