Over the last few years many of the major real estate search sites have moved over to Google Maps from Microsoft’s Virtual Earth as their mapping API of choice (Redfin being the most recent notable defector). HomeGain, Trulia, Homefinder, Estately and others all use Google Maps. But, interestingly, both the #1 and #2 sites; Realtor.com [...]
Two well known real estate bloggers have launched a new training program for real estate professionals.
Jeff Turner and Bill Lublin have announced the creation of the new Social Media Marketing Institute (SMMI) and now offer a new designation to Realtors; Certified Social Media Marketer (CSM). The course is designed “to educate business professionals in the [...]
Housevalues lost $1.3 million in the 2nd quarter of 2008, the company reported in a press release last week. John Cook also reported that they lost over 400 customers in the same period.
But don’t shed a tear for HV – they’re still sitting on $62.7 million in cash. And that’s a bucket of cash that [...]
Here is the fifth and final installment in my Real Estate 2.0 Market Leader series. Homethinking.com is a relatively new entry into the field, but one with a very interesting business model. They promise to allow you to connect with and review agents currently selling properties in your market (unfortunately, they don’t seem to be [...]
Propsmart.com is the outsider in the Real Estate 2.0 space. No VC funding, no flashy advertising or high-brow PR efforts – but yet they continue to win awards and recognition of their technology. I really like their gameplan, which is to focus squarely on building a great product. (I also like a company with a [...]
I may have been a little harsh on Trulia in the past, criticizing their logo for one thing, but the truth is they are one of the companies I am most excited about in the real estate 2.0 space. I really like their clean, simple design and their embrace of RSS in their searches. Now, [...]
As I’ve said before, I think Zillow is the 800lb. gorilla in the Real Estate 2.0 space right now. Certainly no other site in recent memory has gone live and generated as much controversy (and media attention) as they have. A quick look at their Google trend chart shows how completely they dominate the mindshare [...]
In the first of our series of interviews with Real Estate 2.0 market leaders, I spoke with Eric Heller, Director of Marketing for Redfin.com
Redfin started as a pure tech play but has morphed itself of late into an online brokerage, competing with the more traditional agents and brokers. It started in Seattle, but flush with [...]
