Author Archive for Joel Burslem

Dash GPS Get Real Estate Search

Exciting news on the mobile real estate front.
Coldwell Banker has just announced it will be feeding all of its listings to the Dash Interneted-connected GPS navigator.

What’s a Dash? The Dash takes GPS to the next level by connecting to the Internet via cellular and WiFi networks. It can also create up a mini MESH network [...]

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Zillow Beats Trulia

photo credit: Ewan-M
Forget about unique visitors, pageviews, # of listings…
Zillow beat Trulia to win the 2008 Real Estate Webby Award.
Trulia did pickup the People’s Voice award however, so let’s just call it a wash.
Other nominees in the Real Estate category were:
http://www.livinghomes.net/
http://www.livinghomes.net
Centerplan.dk
http://www.unit9.com/awards/cente…
Rentomatic
http://www.rentomatic.com
Congrats to all.

Popularity: 15% [?]
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The Human CEO

I like this ad.

http://www.youtube.com/watch?v=ni-VeMEx6pA

It speaks to me. It humanizes the company (love that it ends with his email address). Plus it answers a real problem with a clear solution.
So where is real estate’s Dan Hesse?
Putting a human face on your brand can connect you with a whole new generation of consumers.
Popularity: 14% [?]
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3daybid Spams Social Networks

photo credit: Paul Garland
3daybid.com is a site that advertises auctions of foreclosed homes.
It’s also a company that’s really starting to annoy me p*ss me off.
They’ve flooded the Inman News group on Facebook using what are obviously forged user accounts and some sort of script to spam dozens of these auction properties onto the wall.
I’ve [...]

Popularity: 26% [?]

Cellsigns Launches iPhone Video Tours

by powerbooktrance

Geeks love their iPhones. And I tell you what… as soon as I finish writing about a new iPhone application in real estate (see Terabitz Creates MLS iPhone Site), another one lands on my doorstep.
Not that that’s a bad thing.
This time, it’s from Cellsigns - the SMS marketing company. They’ve launched a new [...]

Popularity: 26% [?]

ActiveRain Launches (Silently) New Video Platform

ActiveRain has always had its eye on video. It has dabbled a little bit with its RainTV segments, shot at last summer’s Real Estate Connect conference, and more recently by holding a video contest.
Now, it seems, they are making a bigger play for a piece of the real estate video pie. Through a partnership with [...]

Popularity: 29% [?]

Terabitz Creates MLS iPhone Site

For the last few months we’ve seen a flurry of activity in the real estate space, as Real Estate 2.0 companies line up to take advantage of the iPhone.
The latest company to dive in (after Realtor.com and Trulia, see Trulia Launches iPhone Version) is Terabitz. Today they’ve launched a tool where they build a portable [...]

Popularity: 30% [?]

Sign of the Times

Is this what it’s come to?

http://www.youtube.com/watch?v=bZXbZDbCze8

(h/t John Hall & Associates)
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Company to Watch - REA Group

REA Group is on a tear these days. They recently announced that their UK-based web site Propertyfinder.com has just acquired another another UK site Hotproperty.co.uk.
I recently had a chance to catch up with Simon Baker, CEO of REA Group who walked me through the company’s operations; which would be the envy of any Real Estate [...]

Popularity: 30% [?]

Trulia Shows Us the Streets

Me, writing on the Inman Blog, when Street View launched last year:
Clearly, this has great application in real estate, as you will now be able to scope out a potential neighborhood or property from the ground up. Of course, it still doesn’t beat seeing it in real life - but becomes another handy way [...]

Popularity: 30% [?]

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