Author Archive for Joel Burslem

Real Estate Connect registration deadline tomorrow

Have you got your ticket for Real Estate Connect San Francisco 2009 yet? Only one more day till the price goes up!
This will be the fifth Connect conference that I’ve been been part of and I’m proud of having been able to contribute to the program over the years.
But more importantly, Connect is something [...]

Zillow Spikes #Zillowfail, Settles with iZillow Developer

Last week Zillow laid the smack down on the developer of the iZillow iphone-optimized webpage (see Zillow for iPhone), demanding that he pull down the site.
Sellsius blog has the low down.
Bottom line. Zillow offered $250 for the domain - which prompted the developer to take his situation to the Internets and spawned a budding #zillowfail discussion on Twitter.
Good news today, [...]

Zillow Takes Zestimates to the Streets

Ever since Zillow evolved into.. well, whatever it is now (some sort of real estate search, AVM, mortgage rate and discussion forum Frankenstein Hydra, as far as I can tell), the controversy over Zestimates seems to have quieted down.
Maybe it’s that the novelty of seeing what your home is worth has worn off as housing prices [...]

Century 21 Gets Social

Century 21 has really been pushing to move beyond the Gold Jacket lately. First, they announced they were dropping all of their television advertising in favor of an all-Internet play (see Century 21 Ditches TV for Online)
Now they have announced that they’ve launched “C21 Communities” - a social media platform.
Century 21 Real Estate LLC, the [...]

Social Media Marketing Institute launches today

Two well known real estate bloggers have launched a new training program for real estate professionals.
Jeff Turner and Bill Lublin have announced the creation of the new Social Media Marketing Institute (SMMI) and now offer a new designation to Realtors; Certified Social Media Marketer (CSM). The course is designed “to educate business professionals in the [...]

Webby Awards Nominees Announced

Congrats to those nominated for the real estate category:

Better Homes and Gardens Real Estate
HotPads.com
NYTimes.com/RealEstate
Riverfront Park
Trulia

The winners will be announced as part of the Webby Award week, June 8-10 in New York.

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Hawaii Life Makes Me See Paradise

There was, for a while, a sense of stalemate that had hit real estate search on the web. Frankly these days, you could be forgiven for not finding much difference between the map based searches on most of the major property portals.
It seems like a map-based view of search results and the much older list-view [...]

Zillow goes to the Presses

It’s no secret newspapers are dying. Most are struggling to transition to a new digital environment. And let’s face it. Most newspaper web sites are pretty awful. Many are stuck in legacy platforms, saddled with expenses and without the resources necessary to bring their sites up to 2.0 snuff. (Sound familiar brokers?)
And since craigslist has [...]

Roost Changes Up Their Game

We haven’t heard much from Roost, the IDX driven search portal, as of late. Last we heard of them they had redesigned their search pages to deal with a growing overabundance of search filters (see Roost Redesigns Search Results).
But news this week that they have expanded the markets they serve (see Roost Makes Its Nest [...]

FOREM Quick Reads 03.20.09

Every Friday, I will be sharing a roundup of choice links to stories/posts that have caught my eye each week. Here’s a few from the last couple of days.

Sara Bonert - 10 Ways Real Estate Professionals Can Use Zillow v2.0 (some great tools here from Zillow)
4realz.net - 4 Levels of Social Media Connections (great series [...]

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