Posted by Katie Lance on Wednesday, March 31, 2010 Filed Under: MarketingTags: branding, Internet, Marketing, web site
Let’s be honest – when is the last time you updated your web site? For most real estate agents it’s a couple times a year.
In 2010, it’s no longer ok to have a web site that is static – one just sits there and never gets updated.
If you are thinking of updating your site – [...]
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Posted by Katie Lance on Friday, March 26, 2010 Filed Under: Friday FunTags: motivational, sales, zig ziglar
One of my all-time favorite sales and motivational speakers is Zig Ziglar. Maybe it’s because my first “real job” was in direct sales – one of the toughest industries out there. Or maybe it’s because of Zig’s “down-home” appeal. Either way – Zig Ziglar is a legend. I have read a number of his books [...]
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I love that I get to talk about technology day in and day out. And because I am always on the lookout for the next ‘latest and greatest’ tech gadget – I am constantly amazed by the ideas I see!
Recently, I received an email referencing this article on what of the hottest new topics in [...]
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Last week I was able to participate in an extraordinary and power-packed conference – the ERA IBC 2010 conference in Nashville (#ERAIBC).
ERA has done a really great job of re-branding themselves and truly embracing social media and web 2.0.
From their Opportunity Stations, to their Social Media Lounge, Twitter Sign-Up Station, Discovery Hub – it was [...]
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Posted by Katie Lance on Friday, March 19, 2010 Filed Under: Friday FunTags: Internet, Marketing, movies, viral marketing
I love going to the movies. I love the whole experience; the popcorn, the soda, the previews, being a part of the big audience, getting caught up in the plot, etc. Being a big fan of marketing, I always love a movie a little bit more if it has a great business theme or does [...]
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I am always impressed with a company that has a unique idea and value proposition.
Home improvement is always a hot topic – and usually something that Realtors know a good deal about. As a Realtor, you know how important an upgraded kitchen or bath can be when listing a home, or how it pays to scrape the “popcorn” [...]
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I just finished reading a great aricle on Inc.com about how to jump-start your business. They list 25 ways to jump-start your business. After reading it, there are 5 that jumped out to me that really apply to real estate agents and brokers.
1. To Focus on Truly Urgent Matters, First, Clear Your Schedule
As an agent or [...]
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Posted by Katie Lance on Tuesday, March 9, 2010 Filed Under: Internet
There are a lot of exciting things coming out in the next few weeks – here are my top 3:
1. Like it? Hate it? The iPad which drew a ton of rumors and speculation is ready to make it’s debut. The 1st commercial aired during the Academy Awards (which explains why Steve Jobs was on [...]
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“I have nothing to say.”
I have heard this over and over again, not just by real estate agents – but by many people who are trepidacious about getting involved in Twitter.
To many, Twitter has become more useful as a way to tap into what’s “going on today,“ than to broadcast their own messages. And [...]
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