Tip Tuesday: Content is King – Especially on Facebook

In the last few weeks or so, I have noticed an incredible amount of GOOD content coming down the pipeline. Like you, I subscribe to blogs, RSS feeds, Twitter lists, etc. But what has grabbed my attention lately has been my Facebook feed. Anyone who know me, knows that I am a huge fan of having a Facebook Fan Page. I think it is still one of the best ways that a brand, company, or individual can ’speak’ to it’s audience.

 content-is-king1

So today, I wanted to share with FOREM fans, a ’snippit’ of my Facebook feed and the articles that jumped out to me. You’ll notice that these articles are all across the board – not just real estate. 

When talking to FOREM founder Joel Burslem awhile back – he reminded me of something so powerful and gave me some great advice:  “Read blogs and news sources from outside your industry – we can learn so much by seeing what other successful companies and brands are doing – that aren’t necessarily in real estate.”

Here are the 10 stories I enjoyed from my Facebook feed today – in no particular order:

Starbucks Gets Its Business Brewing Again With Social Media

How the Resort Industry is Using Social Media

VIDEO: Posted by Fans of CALIFORNIA ASSOCIATION OF REALTORS

VIDEO: Facebook is the ‘Ultimate” Viral Video Tool, Ethan Beard

Realtor Mag Marketing Makeover Challenge

RPR revamps MLS licensing agreement

Want More Twitter Followers? Tweetmeme Has A Button For That.

10 Must Have Facebook Plugins For Wordpress

To Tweet or Not to Tweet: Expert Tips about Using Social Media

How to Make Money on Foursquare

Shameless plug: If you’re not following the Inman Fan Page, I encourage you to check it out! Get all the top news headlines delivered right to your Facebook news feed. Plus, be the 1st to know about contest, promos, and more.

So what are your favorite posts from your Facebook feed today? Have a great tip? Leave me a comment here!

Written by: Katie Lance, Marketing Manager, Inman News


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  1. Michael Sosnowski | Feb 24, 2010 | Reply

    This is a great post – we have recently put a lot of effort into our FB page and any additional info is helpful. Does anyone know how to create a “custom” welcome page. I have seen these but cannot figure them out. Our shameless plug – visit our FB page – yeah!

  2. Tommy Lorden | Feb 25, 2010 | Reply

    Content is so important when it comes to any and every website that is marketing yourself. You want your visitors and clients to feel that you are credible and a professional in your business. I work in Boulder, CO and have a facebook, twitter, and personal website. With all of the current capabilities it is ludicrous to not promote yourself through the internet.

  3. Bill Hernandez | Feb 26, 2010 | Reply

    Content is solely the most important thing when it comes to any site or network on the internet. Users and customers will come to your site for the pure purpose of your content. The content provided on all of these such sites should absolutely be credible and interesting or you aren’t going to attract any users back to your site.

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  1. From REtechToday - The best articles in real estate tech for Feb 24, 2010 — REtechSource | Feb 24, 2010

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