Archive for February, 2010

A Smarter Solution – Real Estate Job Hunting 101

Problem: When someone in the real estate industry goes job-hunting, it can be difficult to navigate through all the listings posted on Monster, Career Builder or some of the other online job boards posting up.
In addition, when an employer or real estate brokerage is looking for someone with specific real estate experience, it can sometimes [...]

Congrats to our 10,000th Twitter Follower!

Since I came to Inman News – one of my big goals was to hit the coveted “10,000 follower mark” on Twitter. As we came closer and closer, we thought it would be fun to have a contest. We decided that the Inman News 10,000th follower would win a free Connect SF ticket.

DRUM ROLL PLEASE…
So [...]

Tip Tuesday: Content is King – Especially on Facebook

In the last few weeks or so, I have noticed an incredible amount of GOOD content coming down the pipeline. Like you, I subscribe to blogs, RSS feeds, Twitter lists, etc. But what has grabbed my attention lately has been my Facebook feed. Anyone who know me, knows that I am a huge fan of [...]

Top 5 Real Estate Social Media Blunders

I’m sure none of our loyal FOREM member commit any of these ‘blunders’ – but just in case… I figured it would be fun to do a little post about it today.
Feel free to pass this onto anyone “not following the rules!”

Top 5 Real Estate Social Media Blunders:
1.    Talking about yourself to no [...]

Interactive Floor Plans Going Mobile

Planomatic recently released PhotoPlan Mobile 1.0 Beta – the first mobile interactive floor plan presentation optimized for the iPhone in the virtual media industry. iPhone users now have the ability to interact with real estate listings’ floor plans from any point on earth with internet service.

Planomatic seems to really have hit the nail on the [...]

Tip Tuesday: 5 Ways to Make the Most Out of LinkedIn

If you are like most real estate agents, you’ve set up a LinkedIn account, put in your basic info, connect with a few people and then haven’t looked back since.   If this is you – you are not alone! If you have been updating your LinkedIn account regularly you are ahead of the [...]

Top 5 Valentines iPhone Apps

Wondering which iPhone Valentine’s apps to check out? Here are 5 fun ones to download for this weekend!

1. Candy Hearts lite – This free app is perfect for those who love the idea of candy hearts but don’t want to eat any empty calories.
2.  iXplode – Valentine’s Day – This $.99 app is the perfect [...]

Google Buzz – The Next Big Thing in Social Media?

Google announced yesterday that they are throwing their hat into the social media ring. Google says the new Google Buzz tab will begin showing up on about 1% of Gmail user accounts starting right away. Google says the rest of Gmail users will be able to see a new Google Buzz tab in their accounts [...]

Tip Tuesday: 5 Things Agents Must Do to Generate Leads Online – Farming Using Twitter

Lead generation using social media and other ‘non-traditional’ sources continues to be a hot topic among agents and brokers.  There is a HUGE opportunity for Realtors to start ‘Farming’ online.

If I was an agent, there are a few things I would do ASAP to kick-start my lead generation using Twitter:
1.    Take your Twitter campaign seriously. [...]

Top 3 Things Realtors Will Learn from Super Bowl Sunday Marketing

Super Bowl Sunday is an ‘All American’ pastime. Whether you gather to watch the game or gather to watch the ads – either way, advertisers know that a lot of people are watching. It’s estimated that last year over 93M people tuned in.

However, this year, a lot of big names like Pepsi are scaling way [...]