Comments on: Bad Week for Trulia http://www.futureofrealestatemarketing.com/2009/02/05/bad-week-for-trulia/ Just another WordPress weblog Tue, 20 Dec 2011 02:38:39 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Austin Apartment Locator http://www.futureofrealestatemarketing.com/2009/02/05/bad-week-for-trulia/comment-page-1/#comment-7116 Austin Apartment Locator Sat, 24 Apr 2010 04:15:19 +0000 http://www.futureofrealestatemarketing.com/bad-week-for-trulia#comment-7116 The future looks bright for real estate. There is a constant curve in the market. The future looks bright for real estate. There is a constant curve in the market.

]]> By: Rudy http://www.futureofrealestatemarketing.com/2009/02/05/bad-week-for-trulia/comment-page-1/#comment-7115 Rudy Wed, 11 Feb 2009 03:12:28 +0000 http://www.futureofrealestatemarketing.com/bad-week-for-trulia#comment-7115 Thanks Louis! Thanks Louis!

]]> By: James http://www.futureofrealestatemarketing.com/2009/02/05/bad-week-for-trulia/comment-page-1/#comment-7114 James Tue, 10 Feb 2009 14:26:44 +0000 http://www.futureofrealestatemarketing.com/bad-week-for-trulia#comment-7114 I guess I am also guilty of pushing the numbers. As a College Prof. I use Zillow as an example to show my students why their valuations cannot be relied on. While they claim high 90's accuracy the viewer has no idea when the property they are looking at is in the oops zone. In either declining or rising markets the odds of accurate zestimates based on anecdotal data are not very good. The only market where there is an improved chance of accuracy is the short time at the peek or valley. Available Public Record data is also a huge factor and since these records rarely include remodeling, or in many cases recent additions, how can accurate results be obtained? Just a few thoughts on using these computer systems for home valuations. A few decades ago an English, as in England, Professor proposed a new definition for GIGO, Garbage in Garbage Out. His change was to Garbage in Gospel Out. If the computer provides the information it just must be correct with no regard to the accuracy of the data used. Enjoy the myth of accuracy based on faulty data. I guess I am also guilty of pushing the numbers. As a College Prof. I use Zillow as an example to show my students why their valuations cannot be relied on. While they claim high 90’s accuracy the viewer has no idea when the property they are looking at is in the oops zone. In either declining or rising markets the odds of accurate zestimates based on anecdotal data are not very good. The only market where there is an improved chance of accuracy is the short time at the peek or valley. Available Public Record data is also a huge factor and since these records rarely include remodeling, or in many cases recent additions, how can accurate results be obtained?

Just a few thoughts on using these computer systems for home valuations. A few decades ago an English, as in England, Professor proposed a new definition for GIGO, Garbage in Garbage Out. His change was to Garbage in Gospel Out. If the computer provides the information it just must be correct with no regard to the accuracy of the data used.

Enjoy the myth of accuracy based on faulty data.

]]> By: Land Development Company http://www.futureofrealestatemarketing.com/2009/02/05/bad-week-for-trulia/comment-page-1/#comment-7113 Land Development Company Tue, 10 Feb 2009 04:24:44 +0000 http://www.futureofrealestatemarketing.com/bad-week-for-trulia#comment-7113 Dropping out of the google index will really effect trulia's traffic. Real Estate search engine rankings are a real battle ground. If they have been re-indexed and it was just a tech issue they should be ok, however I wonder how much was lost in that time? Good to see Trulia commenting, must be paying attention to the blogosphere! Good luck to all the players :) Dropping out of the google index will really effect trulia’s traffic. Real Estate search engine rankings are a real battle ground.

If they have been re-indexed and it was just a tech issue they should be ok, however I wonder how much was lost in that time?

Good to see Trulia commenting, must be paying attention to the blogosphere! Good luck to all the players :)

]]> By: Louis Cammarosano http://www.futureofrealestatemarketing.com/2009/02/05/bad-week-for-trulia/comment-page-1/#comment-7112 Louis Cammarosano Tue, 10 Feb 2009 00:06:31 +0000 http://www.futureofrealestatemarketing.com/bad-week-for-trulia#comment-7112 @Rudy Indeed Trulia is back in the SERPS Congrats Nice work on the lead gen too. @Rudy
Indeed Trulia is back in the SERPS
Congrats
Nice work on the lead gen too.

]]> By: What Have We Learned From Zillow | Future of Real Estate Marketing http://www.futureofrealestatemarketing.com/2009/02/05/bad-week-for-trulia/comment-page-1/#comment-7111 What Have We Learned From Zillow | Future of Real Estate Marketing Mon, 09 Feb 2009 22:52:52 +0000 http://www.futureofrealestatemarketing.com/bad-week-for-trulia#comment-7111 [...] Following up the conversation from last week on Zillow’s January traffic (see Bad Week for Trulia). [...] [...] Following up the conversation from last week on Zillow’s January traffic (see Bad Week for Trulia). [...]

]]> By: What Have We Learned From Zillow | Future of Real Estate Marketing http://www.futureofrealestatemarketing.com/2009/02/05/bad-week-for-trulia/comment-page-1/#comment-7110 What Have We Learned From Zillow | Future of Real Estate Marketing Mon, 09 Feb 2009 22:52:50 +0000 http://www.futureofrealestatemarketing.com/bad-week-for-trulia#comment-7110 [...] Following up the conversation from last week on Zillow’s January traffic (see Bad Week for Trulia). [...] [...] Following up the conversation from last week on Zillow’s January traffic (see Bad Week for Trulia). [...]

]]> By: Rudy http://www.futureofrealestatemarketing.com/2009/02/05/bad-week-for-trulia/comment-page-1/#comment-7109 Rudy Mon, 09 Feb 2009 17:25:37 +0000 http://www.futureofrealestatemarketing.com/bad-week-for-trulia#comment-7109 Quality of traffic certainly matters.... In October, a study by Threewide's Listhub analyzed about 600k listings sent from MLSs and Brokers to 16 of the largest real estate sites. The results showed that Trulia generated the most leads during this time - approx 12,500 = more than 30% of all the client leads. http://sn.im/trulia-leads Update: Over the weekend, some of our cities started to mysteriously get re-indexed just as quickly as they were de-indexed. We made no changes on our end which indicates to us that this was not a penalty, rather a technical issue. Onward....... :) Rudy Social Media Guru at Trulia Quality of traffic certainly matters….

In October, a study by Threewide’s Listhub analyzed about 600k listings sent from MLSs and Brokers to 16 of the largest real estate sites. The results showed that Trulia generated the most leads during this time – approx 12,500 = more than 30% of all the client leads.

http://sn.im/trulia-leads

Update: Over the weekend, some of our cities started to mysteriously get re-indexed just as quickly as they were de-indexed. We made no changes on our end which indicates to us that
this was not a penalty, rather a technical issue.

Onward……. :)

Rudy
Social Media Guru at Trulia

]]> By: Chris Dowell http://www.futureofrealestatemarketing.com/2009/02/05/bad-week-for-trulia/comment-page-1/#comment-7108 Chris Dowell Mon, 09 Feb 2009 12:22:18 +0000 http://www.futureofrealestatemarketing.com/bad-week-for-trulia#comment-7108 The quality of Zillow contacts is good on my website. My Zillow traffic has passed Trulia traffic and the quality is good. I do nearly the same homes on both sites. The quality of Zillow contacts is good on my website. My Zillow traffic has passed Trulia traffic and the quality is good.

I do nearly the same homes on both sites.

]]> By: Joel Burslem http://www.futureofrealestatemarketing.com/2009/02/05/bad-week-for-trulia/comment-page-1/#comment-7107 Joel Burslem Fri, 06 Feb 2009 23:36:01 +0000 http://www.futureofrealestatemarketing.com/bad-week-for-trulia#comment-7107 Point well taken David. Didn't mean to disparage Zillow's audience, only trying to point out that the way you guys make money (advertising) is very different than some other players who rely on a lead-gen model. Not better/worse, just different. Unless I'm wrong here, Zillow wants visitors who are engaged in real estate at all stages, period. Not just those who are actively buying and selling and therefore can be monetized as a lead. If that's the case, stunts like zestimating the White House are perfectly valid IMO. Whether done for SEO purposes or otherwise, it got people talking about (and obviously clicking over to) Zillow. Point well taken David. Didn’t mean to disparage Zillow’s audience, only trying to point out that the way you guys make money (advertising) is very different than some other players who rely on a lead-gen model. Not better/worse, just different.

Unless I’m wrong here, Zillow wants visitors who are engaged in real estate at all stages, period. Not just those who are actively buying and selling and therefore can be monetized as a lead.

If that’s the case, stunts like zestimating the White House are perfectly valid IMO. Whether done for SEO purposes or otherwise, it got people talking about (and obviously clicking over to) Zillow.

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