According to FOREM readers anyway…
[poll=5]
Realtor.com looks like it won’t be giving up the title anytime soon, as it nearly doubled the number of votes received by second place finisher Zillow.
Yahoo Real Estate is still hanging in there, but surprisingly, Trulia scored pretty low – perhaps reflecting a lack of satisfaction with the overall experience on [...]
A great year end summary from Spencer Rascoff, Zillow’s CFO and VP of Marketing – make sure you read his post It’s a Wrap.
I think Spencer is pretty bang-on with his top 10 stories (I’ll let you read them over on his post). Inman News (my employer) also recently posted its Top real estate stories [...]
Building a New Real Estate Home Page originally posted on May 23, 2007.
Brokers, so how are you going to deal with Google’s Universal Search?
How are people going to find your site? If you didn’t already realize it, you’re already scrapping it out for increasingly limited screen space.
Google has already dropped local search results into its [...]
Real Estate Video is Here to Stay, Video Podcasting Maybe originally posted on February 28, 2007.
RealLiving hooked up with MLPodcast today to provide video podcasting services to all of its agents. (You can read the full release at Mike’s Corner).
Coincidentally, Realtor Magazine also named video or video podcasts as one of their hot marketing trends [...]
I’ll be taking some time off as I shutter myself in for most of this week. I plan on spending time with my family and hitting the slopes hard with my snowboard. Here on FOREM, I’ll be going into reruns as I highlight some of my favorite posts from the last year.
Wishing you and yours [...]
WellcomeMat, the popular real estate video hosting site, has undergone a fairly extensive facelift – and they are now taking the service in a totally different direction.
The new Mat is carrying on the trend to ditch the maps (Real Estate Search Tit for Tat) — if you remember, the original site was designed as a [...]
Zillow launches new improvements to its search tools this week (see Zillow Launches New Smart Search Feature). So does Trulia.
The most obvious change in the new release is that Trulia, unlike Zillow, has shrunk the default size of its map results (see Trulia shrunk the map). They’ve chosen to rely instead on a hierarchal list [...]
Daniel Rothamel from the Real Estate Zebra has produced a real winner of a real estate marketing video.
[youtube]http://www.youtube.com/watch?v=hOrKLs0QJkA[/youtube]
Daniel’s production hits all the sweet spots for a web video.
It meshes well with his personal branding.
It’s short.
It has a clear message. Don’t overprice your home in a slow market.
It’s visually entertaining.
And most of all. It’s viral. Go [...]
Found on Dalton’s Arizona Homes Blog – a real estate firm in Phoenix has opened a sales office inside a local Wal-Mart. Huh?
You can read more on the initiative from the Arizona Republic. But like Jonathan, I can’t help but feel the idea is misplaced. He says:
Yes, there’s a ton of foot traffic. But if [...]
Gotta hand it to Zillow. They’re wearing their hearts err.. listings on their sleeves.
The launch of their new Smart Search functionality tells you exactly how many listings the company has in its database, from a top level State search right down in to individual neighborhoods. It’s kind of fun surfing around the country (zoom out [...]
