A look at Zillow's Future
From an interview with Zillow’s Vanessa Fox on WebProNews.
[youtube]http://www.youtube.com/watch?v=NPISLVqvczU[/youtube]
A couple of highlights:
- Zillow’s ad platform is able to target zip codes and eventually price points;
- It’s building out a recommendations (user generated content) engine to include neighborhood resources, much like Yelp or Citysearch;
- Zillow is broadening its scope and looking towards neighborhood (local) search;
(h/t tyr)
Technorati Tags: Zillow, Vanessa Fox, local search, real estate search, real estate, real estate 2.0
Phil Faranda | Oct 6, 2007 | Reply
Frankly, I don’t see what is so valuable about zillow. The information varies from fairly accurate to laughable, and there are dozens of other sites with more properties to search.