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	<title>Comments on: Surface Technology Could Save Full Service Brokers</title>
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	<link>http://www.futureofrealestatemarketing.com/2007/05/30/surface-technology-could-save-full-service-brokers/</link>
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		<title>By: Piterson</title>
		<link>http://www.futureofrealestatemarketing.com/2007/05/30/surface-technology-could-save-full-service-brokers/comment-page-1/#comment-3252</link>
		<dc:creator>Piterson</dc:creator>
		<pubDate>Tue, 01 Jun 2010 12:00:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.futureofrealestatemarketing.com/surface-technology-could-save-full-service-brokers#comment-3252</guid>
		<description>I really enjoyed the article. It proved to be Very helpful to me and I am sure to all the commentters here!Keep writing.Thanks.
&lt;a href=&quot;//www.sanghioxygen.com/”&quot; rel=&quot;nofollow&quot;&gt;&lt;!--Oxygen Plant-!&gt;&lt;/a&gt;--&gt;</description>
		<content:encoded><![CDATA[<p>I really enjoyed the article. It proved to be Very helpful to me and I am sure to all the commentters here!Keep writing.Thanks.<br />
<a href="//www.sanghioxygen.com/”" rel="nofollow"><!--Oxygen Plant-!&gt;</a>&#8211;></a></p>
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		<title>By: Carson Coots</title>
		<link>http://www.futureofrealestatemarketing.com/2007/05/30/surface-technology-could-save-full-service-brokers/comment-page-1/#comment-3251</link>
		<dc:creator>Carson Coots</dc:creator>
		<pubDate>Sat, 30 Jun 2007 01:00:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.futureofrealestatemarketing.com/surface-technology-could-save-full-service-brokers#comment-3251</guid>
		<description>Saw this and thought about your post...

http://www.youtube.com/watch?v=CZrr7AZ9nCY

I am in the process of getting together all of the components for a huge information center for a master-planned community.  The whole idea is to inform visitors in a memorable way about all of the great things about our community ... We were looking for something like surface... http://www.largescreendisplays.com/lsds_index.htm, as an interactive touch screen land plan... now that surface came out- we want one.</description>
		<content:encoded><![CDATA[<p>Saw this and thought about your post&#8230;</p>
<p><a href="http://www.youtube.com/watch?v=CZrr7AZ9nCY" rel="nofollow">http://www.youtube.com/watch?v=CZrr7AZ9nCY</a></p>
<p>I am in the process of getting together all of the components for a huge information center for a master-planned community.  The whole idea is to inform visitors in a memorable way about all of the great things about our community &#8230; We were looking for something like surface&#8230; <a href="http://www.largescreendisplays.com/lsds_index.htm" rel="nofollow">http://www.largescreendisplays.com/lsds_index.htm</a>, as an interactive touch screen land plan&#8230; now that surface came out- we want one.</p>
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		<title>By: Art "King of Cheap"</title>
		<link>http://www.futureofrealestatemarketing.com/2007/05/30/surface-technology-could-save-full-service-brokers/comment-page-1/#comment-3247</link>
		<dc:creator>Art "King of Cheap"</dc:creator>
		<pubDate>Fri, 08 Jun 2007 18:36:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.futureofrealestatemarketing.com/surface-technology-could-save-full-service-brokers#comment-3247</guid>
		<description>Hello All ... I&#039;m New to the Group:

I agree with Incredible Agent .. this is cool technology but at this point in time I can only foresee its&#039; immediate usefulness in a home or office setting.

However ... I can see that this or similar technologies evolving into what may be VERY USEFUL in a self-serve or kiosk setting (such as in a mall or public location) where the environment is locked down and set-up to display YOUR own, office, Realtor.com or IDX listings.

In offices where I have set-up a large TV or monitor for agents to work with clients, the clients are awed with being able to view propeties (listings) in such a large format.

But I don&#039;t see this as being a savior technology ... just another tech tool in the toolkit!

Cheers  and Happy Selling !</description>
		<content:encoded><![CDATA[<p>Hello All &#8230; I&#8217;m New to the Group:</p>
<p>I agree with Incredible Agent .. this is cool technology but at this point in time I can only foresee its&#8217; immediate usefulness in a home or office setting.</p>
<p>However &#8230; I can see that this or similar technologies evolving into what may be VERY USEFUL in a self-serve or kiosk setting (such as in a mall or public location) where the environment is locked down and set-up to display YOUR own, office, Realtor.com or IDX listings.</p>
<p>In offices where I have set-up a large TV or monitor for agents to work with clients, the clients are awed with being able to view propeties (listings) in such a large format.</p>
<p>But I don&#8217;t see this as being a savior technology &#8230; just another tech tool in the toolkit!</p>
<p>Cheers  and Happy Selling !</p>
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		<title>By: Incredible Agent</title>
		<link>http://www.futureofrealestatemarketing.com/2007/05/30/surface-technology-could-save-full-service-brokers/comment-page-1/#comment-3246</link>
		<dc:creator>Incredible Agent</dc:creator>
		<pubDate>Sun, 03 Jun 2007 18:29:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.futureofrealestatemarketing.com/surface-technology-could-save-full-service-brokers#comment-3246</guid>
		<description>This is definately a cool technology, but I don&#039;t see it truly impacting the real estate business model. Cafe style coffee shops could easily use this, but the idea is that this is in every home...not just real estate offices. The interesting side of this is going to be how we use the Internet on this device.  How will we point, click, scroll, etc. The entire Internet is designed for a keyboard, mouse and browser. Until that is defined by MS or someone else, I don&#039;t foresee how this will impact us at all. It&#039;s just a cool device at this point.</description>
		<content:encoded><![CDATA[<p>This is definately a cool technology, but I don&#8217;t see it truly impacting the real estate business model. Cafe style coffee shops could easily use this, but the idea is that this is in every home&#8230;not just real estate offices. The interesting side of this is going to be how we use the Internet on this device.  How will we point, click, scroll, etc. The entire Internet is designed for a keyboard, mouse and browser. Until that is defined by MS or someone else, I don&#8217;t foresee how this will impact us at all. It&#8217;s just a cool device at this point.</p>
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		<title>By: Maxsell Real Estate &#187; Microsoft is scratching the Surface of future real estate tools</title>
		<link>http://www.futureofrealestatemarketing.com/2007/05/30/surface-technology-could-save-full-service-brokers/comment-page-1/#comment-3245</link>
		<dc:creator>Maxsell Real Estate &#187; Microsoft is scratching the Surface of future real estate tools</dc:creator>
		<pubDate>Sat, 02 Jun 2007 13:26:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.futureofrealestatemarketing.com/surface-technology-could-save-full-service-brokers#comment-3245</guid>
		<description>[...] Burlesom at Future of Real Estate Marketing had this to say about the [...]</description>
		<content:encoded><![CDATA[<p>[...] Burlesom at Future of Real Estate Marketing had this to say about the [...]</p>
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		<title>By: PMZ Buzz &#187; Microsoft Surface: The Future of Computing?</title>
		<link>http://www.futureofrealestatemarketing.com/2007/05/30/surface-technology-could-save-full-service-brokers/comment-page-1/#comment-3244</link>
		<dc:creator>PMZ Buzz &#187; Microsoft Surface: The Future of Computing?</dc:creator>
		<pubDate>Fri, 01 Jun 2007 20:09:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.futureofrealestatemarketing.com/surface-technology-could-save-full-service-brokers#comment-3244</guid>
		<description>[...] Read the full blog post by clicking here. [...]</description>
		<content:encoded><![CDATA[<p>[...] Read the full blog post by clicking here. [...]</p>
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		<title>By: Shaun McLane</title>
		<link>http://www.futureofrealestatemarketing.com/2007/05/30/surface-technology-could-save-full-service-brokers/comment-page-1/#comment-3243</link>
		<dc:creator>Shaun McLane</dc:creator>
		<pubDate>Fri, 01 Jun 2007 14:33:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.futureofrealestatemarketing.com/surface-technology-could-save-full-service-brokers#comment-3243</guid>
		<description>Coming to a store near you in .........2010!</description>
		<content:encoded><![CDATA[<p>Coming to a store near you in &#8230;&#8230;&#8230;2010!</p>
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		<title>By: What's in your feed reader? &#171; This is Me Maria</title>
		<link>http://www.futureofrealestatemarketing.com/2007/05/30/surface-technology-could-save-full-service-brokers/comment-page-1/#comment-3242</link>
		<dc:creator>What's in your feed reader? &#171; This is Me Maria</dc:creator>
		<pubDate>Fri, 01 Jun 2007 06:21:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.futureofrealestatemarketing.com/surface-technology-could-save-full-service-brokers#comment-3242</guid>
		<description>[...] real estate, marketing &amp; interactive marketing. The Future of Real Estate Marketing posted this awesome video. There are some local real estate blogs like Seattle Housing [...]</description>
		<content:encoded><![CDATA[<p>[...] real estate, marketing &amp; interactive marketing. The Future of Real Estate Marketing posted this awesome video. There are some local real estate blogs like Seattle Housing [...]</p>
]]></content:encoded>
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		<title>By: Michael Price</title>
		<link>http://www.futureofrealestatemarketing.com/2007/05/30/surface-technology-could-save-full-service-brokers/comment-page-1/#comment-3239</link>
		<dc:creator>Michael Price</dc:creator>
		<pubDate>Thu, 31 May 2007 23:45:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.futureofrealestatemarketing.com/surface-technology-could-save-full-service-brokers#comment-3239</guid>
		<description>Your follow up comment has us a bit more on the same page. I agree that the &quot;experience&quot; is an important facet of the process, but in the end it&#039;s about much more. Technology is only as good as those that master its application for a given purpose.

Your original post implied that Surface alone is enough to &quot;save&quot; the full service broker. I think this type of technology will be important to the overall process, however, the human aspect will become even more important. The real estate professional of the future is going to need a broader understanding of marketing, more overall business acumen and considerably less reliance on trade associations and various third party participants of today. Those resources aren&#039;t going to come out of Redmond or Cupertino.</description>
		<content:encoded><![CDATA[<p>Your follow up comment has us a bit more on the same page. I agree that the &#8220;experience&#8221; is an important facet of the process, but in the end it&#8217;s about much more. Technology is only as good as those that master its application for a given purpose.</p>
<p>Your original post implied that Surface alone is enough to &#8220;save&#8221; the full service broker. I think this type of technology will be important to the overall process, however, the human aspect will become even more important. The real estate professional of the future is going to need a broader understanding of marketing, more overall business acumen and considerably less reliance on trade associations and various third party participants of today. Those resources aren&#8217;t going to come out of Redmond or Cupertino.</p>
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		<title>By: Mark A.</title>
		<link>http://www.futureofrealestatemarketing.com/2007/05/30/surface-technology-could-save-full-service-brokers/comment-page-1/#comment-3238</link>
		<dc:creator>Mark A.</dc:creator>
		<pubDate>Thu, 31 May 2007 23:17:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.futureofrealestatemarketing.com/surface-technology-could-save-full-service-brokers#comment-3238</guid>
		<description>By now, we know that the majority (80+%) of consumers start their real estate search on the Internet. We still need to find out, where do buyers look at listings. At home, in their own office, in their broker&#039;s office, at an internet cafe, or all of the above? Until then, I&#039;ll hold off on getting me one of these tables. Although, the geek in me really wants one. :D</description>
		<content:encoded><![CDATA[<p>By now, we know that the majority (80+%) of consumers start their real estate search on the Internet. We still need to find out, where do buyers look at listings. At home, in their own office, in their broker&#8217;s office, at an internet cafe, or all of the above? Until then, I&#8217;ll hold off on getting me one of these tables. Although, the geek in me really wants one. <img src='http://www.futureofrealestatemarketing.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' /> </p>
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