Comments on: Foxtons Imports Audioshows to USA http://www.futureofrealestatemarketing.com/2007/05/10/foxtons-imports-audioshows-to-usa/ Just another WordPress weblog Tue, 20 Dec 2011 02:38:39 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Michael Price http://www.futureofrealestatemarketing.com/2007/05/10/foxtons-imports-audioshows-to-usa/comment-page-1/#comment-3076 Michael Price Mon, 14 May 2007 21:30:20 +0000 http://www.futureofrealestatemarketing.com/foxtons-imports-audioshows-to-usa#comment-3076 I looked at the slide show in your provided link, I believe you mistakenly referred to them as video podcasts. I think it's important to draw the distinction of what a Podcast is compared to a flash based slide presentation or a basic video link. If the video file generated isn't an enclosure that can be included in a compliant RSS Podcast feed, it isn't really a video podcast. There's a huge difference. An iTunes compliant podcast feed can be submitted to iTunes podcast directory and many, many other directories and search engines specific to the format. Combining a quality presentation with a powerful distribution model is what sets a true Podcast apart from just another slide show or video. Most of the models regarding listing enhancements such as virtual tours and flash slide shows make the assumption that someone is viewing the listing in the first place. By syndicating and distributing on behalf of our clients, we are providing the best of both worlds. We're working on interesting automation technologies regarding the creation of our video files, however, it shouldn't come at the expense of a quality presentation. Granted, our product relies on good photos to start with,however,Using professional voice talent and music as the backdrop of the presentation presents the property and the broker/agent who is marketing it in a much more meaningful way. Providing a true broadcast syndication for our customers is our most important feature and when someone is making that side by side comparison in a listing presentation the winner will be those with the most dynamic marketing tools and the best foot forward presentation. We're currently submitting our client broadcast feeds to a network of over 70 different search engines and directories. The impact that has on organic search is nothing short of amazing. I looked at the slide show in your provided link, I believe you mistakenly referred to them as video podcasts. I think it’s important to draw the distinction of what a Podcast is compared to a flash based slide presentation or a basic video link. If the video file generated isn’t an enclosure that can be included in a compliant RSS Podcast feed, it isn’t really a video podcast. There’s a huge difference. An iTunes compliant podcast feed can be submitted to iTunes podcast directory and many, many other directories and search engines specific to the format. Combining a quality presentation with a powerful distribution model is what sets a true Podcast apart from just another slide show or video. Most of the models regarding listing enhancements such as virtual tours and flash slide shows make the assumption that someone is viewing the listing in the first place.

By syndicating and distributing on behalf of our clients, we are providing the best of both worlds. We’re working on interesting automation technologies regarding the creation of our video files, however, it shouldn’t come at the expense of a quality presentation. Granted, our product relies on good photos to start with,however,Using professional voice talent and music as the backdrop of the presentation presents the property and the broker/agent who is marketing it in a much more meaningful way. Providing a true broadcast syndication for our customers is our most important feature and when someone is making that side by side comparison in a listing presentation the winner will be those with the most dynamic marketing tools and the best foot forward presentation.

We’re currently submitting our client broadcast feeds to a network of over 70 different search engines and directories. The impact that has on organic search is nothing short of amazing.

]]> By: John Schroeder http://www.futureofrealestatemarketing.com/2007/05/10/foxtons-imports-audioshows-to-usa/comment-page-1/#comment-3073 John Schroeder Fri, 11 May 2007 15:38:33 +0000 http://www.futureofrealestatemarketing.com/foxtons-imports-audioshows-to-usa#comment-3073 Another example of "Yeah, We do that too!" Will this type of service help to sell a home? Maybe...Maybe not. But it does give them one more tool in their tool box at a listing presentation. Offering "video tours" could be the tipping point to get the listing. ForSaleByOwner.com is now offering video tours as part of some of their packages through WellcomeMat.com. When do the large brokers jump in? Another example of “Yeah, We do that too!”

Will this type of service help to sell a home? Maybe…Maybe not. But it does give them one more tool in their tool box at a listing presentation. Offering “video tours” could be the tipping point to get the listing.

ForSaleByOwner.com is now offering video tours as part of some of their packages through WellcomeMat.com.

When do the large brokers jump in?

]]> By: Shaun McLane http://www.futureofrealestatemarketing.com/2007/05/10/foxtons-imports-audioshows-to-usa/comment-page-1/#comment-3072 Shaun McLane Fri, 11 May 2007 11:29:10 +0000 http://www.futureofrealestatemarketing.com/foxtons-imports-audioshows-to-usa#comment-3072 I don't think this is a surprise to anyone. We all sort of new this technology was out there, but man is it unwatchable. Until the quality steps up, I don't think this will be a huge contender for MLPodcast and the likes. I know there's better text-to-voice out there - if they at least changed that, it would be better. The winner, of course, for this situation is the broker being able to mass produce these without raising a finger, and at no cost. So why do we do podcasts of properties? I assumed it was to grab a buyers emotions enough to make them want to see it. Maybe I need to rethink my approach. I don’t think this is a surprise to anyone. We all sort of new this technology was out there, but man is it unwatchable. Until the quality steps up, I don’t think this will be a huge contender for MLPodcast and the likes. I know there’s better text-to-voice out there – if they at least changed that, it would be better. The winner, of course, for this situation is the broker being able to mass produce these without raising a finger, and at no cost. So why do we do podcasts of properties? I assumed it was to grab a buyers emotions enough to make them want to see it. Maybe I need to rethink my approach.

]]> By: Real Estate 2.0 http://www.futureofrealestatemarketing.com/2007/05/10/foxtons-imports-audioshows-to-usa/comment-page-1/#comment-3074 Real Estate 2.0 Tue, 30 Nov 1999 00:00:00 +0000 http://www.futureofrealestatemarketing.com/foxtons-imports-audioshows-to-usa#comment-3074 <!--%kramer-pre%-->m going to talk about what a target market is. Let’s start with the foundations. A market is a group of people who have specific want or need for your product or service have the ability to […] Krista Foxtons Imports Audioshows to USA Warning: Division by zero in /home/1296/domains/futureofrealestatemarketing.com/html/wp-content/plugins/tla_52700.php on line 595 Following the lead of its British cousin (see Foxtons Does Automated Vodcasts) Foxtons USA has launched video podcasts<!--%kramer-post%--> m going to talk about what a target market is. Let’s start with the foundations. A market is a group of people who have specific want or need for your product or service have the ability to […] Krista Foxtons Imports Audioshows to USA Warning: Division by zero in /home/1296/domains/futureofrealestatemarketing.com/html/wp-content/plugins/tla_52700.php on line 595 Following the lead of its British cousin (see Foxtons Does Automated Vodcasts) Foxtons USA has launched video podcasts

]]> By: Foreclosed Homes Articles http://www.futureofrealestatemarketing.com/2007/05/10/foxtons-imports-audioshows-to-usa/comment-page-1/#comment-3075 Foreclosed Homes Articles Tue, 30 Nov 1999 00:00:00 +0000 http://www.futureofrealestatemarketing.com/foxtons-imports-audioshows-to-usa#comment-3075 <!--%kramer-pre%-->launched video podcasts for all its listings on this side of the pond too.The technology they’ve built allows these to be automatically generated for each of their listings in their database. They include all the photos from the MLS and […] More: continued here <!--%kramer-post%--> launched video podcasts for all its listings on this side of the pond too.The technology they’ve built allows these to be automatically generated for each of their listings in their database. They include all the photos from the MLS and […] More: continued here

]]> By: Real Estate 2.0 http://www.futureofrealestatemarketing.com/2007/05/10/foxtons-imports-audioshows-to-usa/comment-page-1/#comment-3077 Real Estate 2.0 Tue, 30 Nov 1999 00:00:00 +0000 http://www.futureofrealestatemarketing.com/foxtons-imports-audioshows-to-usa#comment-3077 <!--%kramer-pre%-->. However, researching the data on your target market can be useful. Here’s a quick way to analyze a market if you have a geographic focus. […] Krista Creating More Informed First-Time Homebuyers Kelli Foxtons Imports Audioshows to USA Following the lead of its British cousin (see Foxtons Does Automated Vodcasts) Foxtons USA has launched video podcasts for all its listings on this side of the pond too. The technology they’ve built allows these to be automatically generated for<!--%kramer-post%--> . However, researching the data on your target market can be useful. Here’s a quick way to analyze a market if you have a geographic focus. […] Krista Creating More Informed First-Time Homebuyers Kelli Foxtons Imports Audioshows to USA Following the lead of its British cousin (see Foxtons Does Automated Vodcasts) Foxtons USA has launched video podcasts for all its listings on this side of the pond too. The technology they’ve built allows these to be automatically generated for

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