Let's Do Coffee… and Real Estate


Photo by Lord Cuauhtli

The Chicago Tribune writes about an agent with @Properties, a Chicago area brokerage, that has launched a new coffee bar she’s opened that incorporates the broker’s branding. Home shoppers can suck down a latte and use their laptops on the free WIFI connection to browse listings in the area.

The reporter called on me to comment on the idea and I think it’s great!

Increasingly, the target is a young, coffee-drinking demographic, according to Joel Burslem, who works in marketing for a Portland, Ore., real estate company and runs a popular industry blog (www.futureofrealestatemarketing.com) that focuses on technology.

For more, read Coffee cafe may brew home sales.


RSS Feed for This Post8 Comment(s)

  1. jasiu | Jan 27, 2007 | Reply

    biznes Wrocław – try investmap .pl if you are looking for great investments in POLAND

  2. Marlow Harris | Jan 28, 2007 | Reply

    I can’t believe more companies haven’t done this, especially in the Seattle (Starbucks) area. I do know of one other company who has a little “real estate cafe” set up in their office:

    http://www.goodearthlink.com/cafe/index.html

  3. Mike W | Jan 28, 2007 | Reply

    Jasiu,

    Great tip on Poland. Thanks so much. I have been looking really hard because I would like to open a Perogie cafe there and until your brilliant post – I have no good leads.

  4. Bob Newsom | Jan 29, 2007 | Reply

    How to start and finish a “Blog”~~~~We, need someone familiar with “Blogging to help us we are a small Start-Up THANK “YOU” Bob Newsom THANK “YOU” ~~~Bob

  5. designer | Jan 31, 2007 | Reply

    It’s definitely a great idea, and a more relaxed way of searching for homes.

    Foxtons have been doing this in the UK for years:

    http://www.foxtons.co.uk/foxtons/about/

  6. Robert Melton | Feb 3, 2007 | Reply

    A great marketing idea and interesting concept. I’ve read that banks are also opening coffee shops. Who will be next? Dentists?

  7. lohn Loren | Apr 19, 2007 | Reply

    Ck., out http://www.HomeSearches.com

  8. Cuauhtli Rangel | Aug 23, 2007 | Reply

    Well mate… what a big surprise to find my photo here…. Thanks a lot for putting the credits pf my own… you are really kind!!! greetings!!

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